Does Vulgar Slowmo of TikTok is Predictor of Risky Sexual Behavior of Males: Videos Base Evidences through Meditation and Moderation Analysis

Authors

  • Muhammad Irfan Qadir Media and Communication Studies, University of Central Punjab, Lahore, Pakistan

DOI:

https://doi.org/10.64428/rm/v3.i2.4

Keywords:

Vulgar Slowmo, TikTok, Risky Sexual, Young Males, Pakistan

Abstract

The current study has focused on the impact of vulgar slowmo of female TikTokers on the risky sexual behaviors of young males. For this purpose, data was collected from 200 male youths from urban and rural areas of Pakistan who are addicted to dance-based videos on TikTok. By using adopted and adapted measures of past studies, data was collected through an online survey from the target population. Since the target population is easy to assess, data from respondents was collected using a simple random sampling technique. Moreover, SPSS-25 IBM was used for data analysis and hypothesis testing. The statistical findings of regression analysis indicate that vulgar slowmo of female TickTokers predicts 72% change at the level of risky sexual behaviors of the young males, and the presence of attitudes in the relationship of vulgar slowmo of female TickTokers and risky sexual behaviors is fully mediated. But it was found with a very interesting fact that social media addiction as a moderator has no effect on the relationship of exposure to vulgar slowmo of female TickTokers and risky sexual behaviors of young males. So, it is concluded that vulgar dance of females on TikTok should be banned, as this addiction creates intentions of physical sex among males. The major outcomes of the study will provide new directions to the future researchers.

Published

2023-12-30

How to Cite

Does Vulgar Slowmo of TikTok is Predictor of Risky Sexual Behavior of Males: Videos Base Evidences through Meditation and Moderation Analysis. (2023). Research Mosaic, 3(2), 24-32. https://doi.org/10.64428/rm/v3.i2.4

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